Industry Statements

Guiding Principles for Advertising and Marketing Communication to Children

ICTI and its members are committed both to maintaining ethical standards in marketing and advertising to children across all channels of communication as part of an advertising and marketing self-regulation program, and to adhering to local government regulations and requirements.

 

Unfair Trade Practices

ICTI regularly addresses both tariff and non-tariff barriers to trade in order to encourage the free movement of toy products throughout the world. Identifying and eliminating unfair impediments to trade, which can negatively impact consumer product preferences, quality expectations, and price options, is a continuous program within the organization.

 

ICTI Environmental Mission Statement

Members of the International Council of Toy Industries are committed to protecting the environment. They will help their members consider the environmental impact of their products and activities while continuing to provide quality merchandise that meets customer and consumer needs.

 

Toys and Child Development

Play is a child's "work" and toys are the tools children use in play. Toys do more than entertain and keep children occupied. Properly chosen, they can aid a child's physical, mental, social and emotional development.

 

Toy Safety and Quality

ICTI is committed to the safety of toys and toy safety and quality have been among the organization’s priorities since ICTI was formed. ICTI and its members work with governments, standards bodies, industry, and consumer representatives to promote harmonized toy safety requirements around the world.

 

International Sales and Marketing

The trade associations of most member countries sponsor an annual trade show and welcome exhibitors from qualifying companies from around the world to display and market their products. There, the new playthings for the coming year are introduced to the buying community.

 

Safe and Fair Working Conditions

ICTI members recognize that there should be lawful, fair, safe and healthy work environments for those employed in the manufacture of toys. In 1995, ICTI adopted a unified ethical manufacturing standard for the industry – the ICTI Code of Business Practices – and, in 1996, expanded the Code and added provisions for injury prevention and emergency preparedness.